Digital Marketing For Your Local Business

Build a better online presence and get your website discovered by potential customers.

BroadSpec Consulting: A Data and Results Driven Search Engine Optimization and Website Development Agency in Chicago, IL

At BroadSpec Consulting we focus on results and increasing ROI for B2B and B2C businesses. We are surrounded by local business owners all of the time, which helps us realize the most important business objectives and goals. Your business can get a fancy website built, but if it is not bringing any business for you, then it's pretty useless.

What makes us different is that we do not focus on increasing your website traffic, instead, we focus on increasing very targeted website traffic which already has a buyers' intent. While it's ok to have a lot of content on your website to get more traffic to it, it becomes pointless when you are running a local business and your viewers are from a different continent.

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Web Development

Our focus is on building fast websites that will rank on search engines better. Yes, website speed is our number 1 priority when it comes down to building a new site.

Overcrowding a website with graphics will not only slow your website down but will also become a distraction for your visitors.

Here are some of the very interesting findings by Stanford University discussing importance of a good website.

At the end of the day you want your website that will provide great user experience and is easy to find.

Marketing Strategy

Have a lot of data but don’t really know what it means? We can dig in for you and analyze it. Then we can steer you in the right direction.

Maybe you just need someone to train your employees some marketing techniques to get the ball for your company rolling, we can do that for you as well.

Running a startup? Don’t know where to start? We have been there quite a few times. From app startups, eCommerce brands or even brick and mortar startups, we have the experience needed to save you time and money from making mistakes.

Search Engine Optimization (SEO)

Ok, so now you have a stunning and fast website. But you are not getting any traffic. That’s where we come in with the Search Engine Optimization.

We do the research for all of the keywords that you can rank the fastest and optimize your content for it. We also provide content writing service that will keep producing long form content that will help your rankings.

Some of our customers have gone from ranking for only 30 keywords to over a thousand in a matter of 3 months.

Our Main Focus is Simple: To Get You More Customers

Through years of working with small businesses, we understand that spending money on something that's not tangible, is not easy. With that in mind, our main goal, when approaching any project, is our customers' ROI.

With our expertise and know-how, we'll help you save money, reduce stress, and focus on you're real priorities. Meanwhile, we will be building your online presence and getting your business more calls.

The complete marketing company in Chicago

Web development and SEO aren’t the only services that we provide. You can contact us with any type of tech related needs and we will let you know if your project is something that we can do. Once again, no BS and straight forward answers.

Our Search Engine Optimization clients a lot of times have custom requests like Email Marketing Funnel set up, Social Media Marketing, Facebook Ads and Google Adwords, eCommerce store product upload, even photography of the products. At BroadSpec Consulting our motto is… If we don’t know something, we will get to digging and figure it out. As long as the clients are happy, we are doing our jobs right.

If you are looking for a marketing company in Chicago or even across US that will go above and beyond for you and your company, BroadSpec Consulting is the right choice.

We are marketing experts in a range of industries including:

Building Maintenance

Concrete polishing, building janitorial, gas station power-washing, Covid sanitation, etc.

Disaster Restoration

Water damage mitigation and restoration, mold mediation, construction cleanup, restoration, etc.

Logistics

Trucking, cross-dock, truck repair, truck towing, truck driver hiring, truck parts, etc.

Tech

Ecommerce stores, new product launches, Software as a Service, web applications, etc.

Tried, tested and trusted

When we get approached by new clients, we first learn everything we possibly can about their business. It is impossible to help someone without fully understanding their challenges or how they conduct their day to day operations.

Then we figure out an action plan and first eliminate the strategies that would not work. For instance, if we are working with a business to business construction contractor that usually deals with millions of dollars on each contract, running Facebook ads or promoting an eBook would not work. However, this strategy might work for an eCommerce store selling pets products.

If we get hired to run ads campaigns for Google ads, we conduct a deep research on any possible negative keywords. This way we prevent our campaigns from wasting your hard earned money.

For Facebook ads, we build an avatar before running ads. Avatar is an ideal customer for your business. A lot of research goes into this step, which includes asking you a lot of questions. Who else knows your business better than you, right? From what we gather we target your audience with laser focus. This will result in quicker return on investment and less money wasted.

Our Services

BroadSpec Blog

Google's Spam Brain Algorithm - Link Spam Update

By Ignas Varkala • 13 Jan, 2023

Discover the latest update from Google's Spam Brain Algorithm, which was released on December 14th, 2022. This update aims to reduce spam in search results and improve the overall user experience. Let's dive-deep into how it works and what you should do if your site gets hit.